Bobby Ray Simmons, better known as B.O.B has reshaped the term hip-hop with his debut album B.o.B Presents: The Adventures of Bobby Ray with his melodic beats and catchy hooks B.O.B creates music that will have the listener pressing repeat. The album title is not misleading at all as it truly takes the listener on an adventure from the first track right to the very end.
The Adventures of Bobby Ray is a representation of a four year struggle. B.O.B. began recording this album since 2006 with R&B/Hip-Hop producer Jim Jonsin. Who has produced songs for Beyonce, Usher and even label mate T.I. With three hit singles charting the Billboard Charts T.I.’s protégé has clearly proved himself as a force to be reckoned with.
This album lets B.O.B. transcend every genre from hip-hop to R&B, soul to alternative and it’s all thanks to the artists he features on the album. Each artist brings forth a different sound and with more than eight featured artists on his album, this record truly caters for every listener. Some of the featured artists include: Bruno Mars, Eminem and Paramore’s lead singer Hayley Williams. But there’s only so far collaborations will take an artist. So will B.O.B. copy Flo Rida’s concept by featuring an artist to sing the hook or is B.O.B only doing it on this album to gain popularity as this is his debut record.
The concept and album art was inspired from B.O.B.’s love of video games and one can see this, as the font is reminiscent of a 90’s video game.
In an interview with Champmag B.O.B. reveals how fans should feel when listening to the album: I want it to be like the effects that weed has when you having a bad day. If you have a bad day put B.O.B in your CD player.
This album is more than just a hip-hop album B.O.B. truly shows how versatile he is as an artist and producer as he also attempts to sing in songs like Don’t let me fall and The Kids featuring Janelle Monae. With Airplanes getting major airplay from radio stations worldwide this album will definitely stamp B.O.B.’s name in the music industry.